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Bus Advertising
London Gold Frame.
London Gold Frame Advertising is the premium bus advertising solution in Central London offering great reach and targeting of tourists, commuters and shoppers alike.
London Gold Frame buses can reach the population of 8.2 million (2011 Census) and the additional 26.8 million domestic and overseas tourists and visitors who visit London every year (Figures are from GB Tourism Survey, VisitEngland).
London Gold Frame applies to a premium set of London Bus Supersides and T-sides which travel in the best and busiest areas of the city and therefore earn the Gold Frame. The distinctive Gold Frame sets the media apart from all other bus advertising formats due to its opulent and eye catching design.
The City of London is one of the most sought after locations in the world for advertisers and public alike. Attracting millions of Londoners and tourists on a weekly basis the UK Capital it is a crucial part of any brands advertising strategy.
The London Gold Frame advertising option gives advertisers a presence on route specific buses to ensure that the campaign is being seen at the right time and in the right place. London Gold Frame buses travel along the most sought after and affluent areas of London including Oxford Street, Knightsbridge, Piccadilly Circus, Marble Arch, Victoria, and Emirates Stadium
Why Advertise using the London Gold Frame
The high frequency of London Gold Frame buses means a high proposition of sites in the Capital, making sure ads are seen more often by consumers. High frequency is the power behind outdoor advertising, as repeated exposures ensure that brands and messages are remembered.
London Gold Frame advertising is proven to be effective – 75% of consumers recalling a Superside ad see them live on the street (The Road to Enlightenment) and 91% of Londoners can spontaneously recall a bus ad.
London Gold Frame advertising is the perfect format for clients looking for the WOW factor and do not want to be missed in Central London. Call us on 0208 003 2573 for your free bus advertising campaign plan.